McCann

BRIEF - In a high-pressure, last-minute pitch scenario, I was brought in as part of an elite overnight team tasked with securing the Acer Predator PC campaign. The brief: deliver a series of high-impact motion concepts that would impress the client and win the work—by morning. Working alongside a sharp, focused crew of designers, every hour counted. My role was to develop visually striking motion graphics that showcased the power and performance of the Predator brand. The result? A bold creative pitch that helped clinch the campaign and leave a lasting impression.

What a buzz that one was! And yes we won the client, simply from the hard work, skill and dedication from such a cool team!