BRIEF - To support the release of A Bad Moms Christmas, STX Entertainment tasked us with creating a festive, tongue-in-cheek banner suite of digital asset kit for online promotion. The creative needed to capture the film’s irreverent humour, holiday chaos based on the characters’ rebellious spirit. The goal: spread seasonal mayhem and give audiences a cheeky break from the usual holiday fluff.
My response: This one was pure fun from start to finish. The brief gave me the perfect excuse to lean into bold colours, cheeky motion, and a healthy dose of festive mischief. Sometimes the most unexpected briefs end up being the most creatively rewarding—and this one definitely delivered.
Info
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ClientThe Picture Prodction Company - STX Entertainment
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Year2017
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RoleMotion Design / Visual
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Website
"As someone who appreciates a comedy that doesn’t take itself too seriously, getting to animate scenes of holiday rebellion was a blast."
Thanks to The Picture Production Company
Motion Design