
BRIEF - To support the launch of Jason Statham’s latest high-octane, futuristic action film, I was tasked to design and deliver an attention-grabbing homepage takeover (HPTO) for The Sun Newspaper. Designed to capture immediate interest and drive maximum clicks across the platformto drive up ticket sales on the release date.
My response: As a longtime fan of Jason Statham (since Lock, Stock and Two Smoking Barrels), I was genuinely excited to bring this high-energy piece to life. Using a mix of kinetic typography, layered motion graphics and dynamic layout transitions. I designed a bold digital experience that matched the pace and intensity of the film.
Info
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ClientFeref - Universal Pictures
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Year2008
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RoleMotion Design / Visual
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Website
"Being a longtime fan of Jason Statham (since Lock Stock and Two Smoking Barrels), I was genuinely excited to bring this high-energy digital piece to life."
Thanks to Feref