BRIEF - To support the highly anticipated launch of Toyota’s new city car, the Aygo, we were tasked with creating a bold, retro-inspired video ad—set to go live across all major automotive retail sites on launch day. The goal: maximum impact, minimal scroll.
My response: When this brief landed on my desk, I was genuinely buzzing with a chance to blend retro visuals with sharp motion design for a major brand like Toyota(Count me in) :)
I couldn’t wait to dive in and bring that playful city-car to life.
Info
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ClientSatchi & Satchi - Toyota
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Year2020
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RoleMotion Design / Visual
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Website
"When this brief landed on my desk, I was genuinely buzzing, with a chance to create something, playful using some sharp video assets compined with my motion design skills for a major brand like Toyota!(Count me in). I simply couldn’t wait to dive in."
Thanks to Itchi
Motion Design