Toyota

BRIEF - To support the highly anticipated launch of Toyota’s new C-HR sports SUV, we were tasked with creating a bold, high-impact email campaign to drive early registrations for the first production run. Designed to reflect the vehicle’s intriguing aesthetic and driver-focused design needed to feel as sharp and refined as the car itself. With hybrid and plug-in hybrid options underscoring Toyota’s commitment to performance and efficiency, the email was built to cut through the noise! which was going live across major automotive retail sites on launch day.

My response: As a long-time Toyota fan, working on the C-HR launch felt like a personal milestone. Bringing creative energy to a brand I genuinely admire made this project both exciting and deeply rewarding.